HIRO Media CEO Ariel Napchi is understandably quick to call the year 2014 an exciting one for his company, but we think that’s underselling their accomplishments. While 2014 was the year HIRO Media rose to the seventh position in the Deloitte Technology Fast 500 (DTF500), a shortlist of the five hundred fastest-growing companies in the entire tech industries in Europe, the Middle East, and Africa, to qualify for that lofty spot, HIRO Media had to demonstrate impressive revenue growth rates over a five-year period.
And that’s exactly what they did.
In the past five years, HIRO Media has had a revenue growth rate of a staggering 22,219%. This is astounding even compared to the growth rates of other Fast 500 companies. Though the average revenue growth rate of a Deloitte Technology Fast 500 company is an impressive 1,711%, it’s about 1/13 the revenue growth rate of HIRO Media.
HIRO Media, a video distribution, monetization and syndication platform, has over 150,000 sites in its network. In order to achieve its astronomical growth, HIRO Media has put a major emphasis on customer service, providing effective and easy means of syndication and monetization for video content owners. Much of HIRO’s success can also be attributed to their focus on casual viewership, or what’s known as the ‘daytime of the internet’ audience segment. In order to capitalize on casual viewership, HIRO has focused on placing video content where casual internet users will naturally encounter it while browsing. In 2014, HIRO Media’s ad serves per month grew to 4 billion.
According to David Halstead, the Deloitte Technology partner in charge of the Fast 500 EMEA program, HIRO Media’s success is a product of not just their commitment to innovation, but their commitment to growth in the face of intense competition in the industry.
Aside from ranking 7th in the DTF500 in Europe, Africa and the Middle East, HIRO Media also had a top 4 position in Israel’s Deloitte Technology Fast 50.
The DTF500 includes companies in both the private and public sector in any area of technology. To be eligible, companies must either own or be developing their own proprietary technology, or be investing significant resources into development and research. The Deloitte Technology Fast 500 is the most objective tech industry ranking currently available.
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